Success Stories

Our Case Studies

Explore how we've partnered with leading brands to create impactful influencer marketing campaigns that drive real results and meaningful engagement.

Nykaa Festive Campaign
Beauty • E-Commerce

Nykaa Festive Campaign

Campaign4

A massive multi-phase festive campaign amplifying flagship sale events through strategic creator partnerships.

80M+

Total Reach

4.2%

Campaign ROI

Lakmé Beauty Unveiled
Beauty • Cosmetics

Lakmé Beauty Unveiled

Campaign1

A monumental beauty campaign combining a diverse pool of macro and micro creators to redefine modern glamour.

2M+

Total Reach

11.2%

Engagement

Odisha Tourism Discovery
Travel • Tourism

Odisha Tourism Discovery

Capturing the scenic beauty and cultural heritage of Odisha through breathtaking travel influencer vlogs.

5M+

Video Views

9.4%

Engagement

PolicyBazaar Financial Literacy
Finance • Insurance

PolicyBazaar Financial Literacy

Simplifying complex insurance products through educational and relatable content by top fin-fluencers.

1M+

Total Reach

15K+

Lead Gen

Max Protein Performance
F&B • Fitness

Max Protein Performance

Campaign1

Driving massive awareness for healthy snacking alternatives alongside fitness and lifestyle enthusiasts.

1M+

Total Views

6.7%

Conversions

Elevar Sports Dynamics
Fitness • Footwear

Elevar Sports Dynamics

High-performance marketing campaign emphasizing athletic engineering and design through sports creators.

860k+

Total Reach

156%

Sales Uplift

Dot & Key Skincare
Beauty • Skincare

Dot & Key Skincare

Strategic influencer activation driving product awareness and trust for formulation-led skincare lines.

1M+

Total Views

9.3%

Engagement

HK Vitals Wellness
Health • Supplements

HK Vitals Wellness

Campaign2

Building credibility for health supplements through expert-led content and fitness influencer documentation.

2M+

Total Reach

7.8%

Engagement

SkinQ Dermatologist Reviews
Beauty • Skincare

SkinQ Dermatologist Reviews

Highlighting dermatologist-formulated solutions through rigorous testing and review campaigns by experts.

475K+

Impressions

30+

Videos

Gossip Fashion Trends
Fashion • Lifestyle

Gossip Fashion Trends

Trend-setting fashion push leveraging Gen-Z creators to maximize brand virality and cultural relevance.

500k+

Impressions

10

Videos

Teji Mandi Investments
Fintech • Finance

Teji Mandi Investments

Democratizing investing through straightforward, compelling creator stories that drive platform sign-ups.

1.5M+

Total Reach

9.2%

Engagement

Oziva Plant-based Nutrition
Health • Wellness

Oziva Plant-based Nutrition

Campaign4

An authentic, wellness-focused campaign driving adoptions of clean plant-based nutrition products.

800k+

Views

200+

Videos

AGARO Lifestyle Appliances
Lifestyle • Home

AGARO Lifestyle Appliances

A digital-first campaign highlighting AGARO's innovative home appliances through authentic lifestyle integration.

10M+

Total Reach

9.8%

Engagement

Ready to Create Your Success Story?

Let's discuss how IYRA can help your brand achieve exceptional results through strategic influencer partnerships.